Elsworth Berg FX Privacy Statement
Protecting the privacy and safeguarding the personal and financial information of
our clients and website visitors is one of our highest priorities. The following
Privacy Statement explains how Elsworth Berg
FX collects and protects your information. References to "Elsworth
Berg FX" in this Privacy Statement include all
Elsworth Berg FX companies and divisions.
By opening a Elsworth Berg FX account
or by using Elsworth Berg FX Web sites,
you give your consent to the collection and use of personal information by
Elsworth Berg FX as explained in this privacy statement.
Collection of personal information
We collect information required to open an account, to transact business effectively
and to safeguard your privacy. To do this, we gather information to help us assess
your needs and preferences.
The information we collect directly from you includes information required to communicate
with you, including your name, mailing address, telephone number, e-mail address;
and, as required by law, to identify who you are, including Social Security or Passport/Tax
ID number; address, etc. We also collect demographic information when you open an
account, including gender, birth date, education, occupation, etc. Our regulatory
bodies also require us to assess your trading experience, your approximate annual
income, approximate net worth, and available risk capital to assess your financial
position.
You directly provide to us the majority of information we collect. You do this by
completing the account application and related documentation, placing a trade, sending
us an e-mail, or submitting information in response to a promotion or special offer.
Other ways we obtain information are by (1) observing your usage of the Web site,
and (2) providing products and services to you. This information enables us to offer
you products and services that should be of interest to you. The information we
collect indirectly from you includes your Internet Protocol (IP) address, browser
type, operating system, Internet Service Provider (ISP), time stamps, transactions
placed, and banner ads you click. We do this through the use of cookies, which are
small text files sent from the Web server to your computer. Cookies help us to know
you better by providing operational data we can use to aid your interaction with
our Web site and improve its navigation and usability.
Usage of personal information
We use personal information only as appropriate to provide you quality service and
security. For example, Elsworth Berg FX
may use the information collected from you to verify your identity and contact information.
We may also use this information to establish and set up your trading account, issue
an account number and a secure password, maintain your account activity, and contact
you with account information. This information helps us improve our services to
you, customize your browsing experience and inform you about additional products,
services or promotions that may be of interest to you.
Should you close your account with us, Elsworth
Berg FX will retain your information, but only use it to comply with regulatory
requirements and to periodically contact you to offer you the opportunity to reactivate
your account or participate in other valuable offers.
Elsworth Berg FX affiliates and partners
Elsworth Berg FX may share information
with affiliates if the information is required to provide the product or service
you have requested or to provide you the opportunity to participate in the products
or services our affiliates offer. Elsworth Berg
FX also forges partnerships and alliances, which may include joint marketing
agreements, with other companies who offer high-quality products and services that
might be of value to our clients. In order to ensure that these products and services
meet your needs and are delivered in a manner that is useful and relevant,
Elsworth Berg FX may share some information with partners, affiliates and
alliances. This allows them to better understand the offers that are most relevant
and useful. In our strategic relationships, we will require that it be identified
that an offer is being extended because of the relationship with us. The use of
your personal information is limited to the purposes identified in our relationship
with the partner or affiliate.
Non-affiliated third parties
Elsworth Berg FX does not sell, license,
lease or otherwise disclose your personal information to any third party for any
reason, except as described below.
Elsworth Berg FX reserves the right
to disclose your personal information to third parties where required by law to
regulatory, law enforcement or other government authorities. We may also disclose
your information as necessary to credit reporting or collection agencies, or when
necessary to protect our rights or property.
To help us improve our services to you, we may engage another business to help us
to carry out certain internal functions such as account processing, fulfillment,
client service, client satisfaction surveys or other data collection activities
relevant to our business. We may also provide a party with client information from
our database to help us to analyze and identify client needs and notify clients
of product and service offerings. Use of the information shared is strictly limited
to the performance of the task we request and for no other purpose. All third parties
with which we share personal information are required to protect personal information
in a manner similar to the way we protect personal information. Examples of information
shared are identifying information such as name, mailing address, e-mail address,
telephone number, and information on account activity.
If at any time you choose to purchase a product or service offered by another company,
any personal information you share with that company will no longer be controlled
under our Privacy Statement. We are not responsible for the privacy policies or
the content of sites we link to and have no control of the use or protection of
information provided by you or collected by those sites. Whenever you elect to link
to a co-branded Web site or to a linked Web site, you may be asked to provide registration
or other information. Please note that the information you are providing is going
to a third party, and you should familiarize yourself with the privacy policy provided
by that third party.
Opting out of disclosures of non-public personal information
You may direct us not to disclose non-public personal information to certain non-affiliated
third parties. To opt out of sharing non-public personal information with non-affiliated
third parties, please contact a client service representative. An opt out election
made by one account owner of a Joint account is applicable to all account owners
of the Joint account. An opt-out election must be made for each separate account
you hold at Elsworth Berg FX.
If we propose to share information in a manner not covered in this Privacy Statement,
we will notify you of this change by posting an addendum on the Web site, a notice
in the "What's New" section of the Web site, and if appropriate, provide you an
opportunity to opt out of such use.
The security of your personal information
We employ leading-edge security software, systems, and procedures to offer you a
safe and secure trading environment and protect your personal, financial and trading
information.
When you open an account with us, you are issued a unique account number, User ID
and a password. Only a limited number of Elsworth
Berg FX employees who have a need to know this information will have access
to your account number, UserID, and password. Remember: you are ultimately responsible
for maintaining the secrecy of your account number, UserID, and password. We strongly
recommend that you do not disclose this information.
On our Web site and on our online
account application, we use technology to encrypt information transmitted by or
to you through our Web site. We use VeriSign™ certificates to authenticate
our Web site and secure trading and customer-facing applications, allowing you to
verify that you are connected to our Web site.
Use of "cookies"
We use cookies to assist us in securing your trading activities and to enhance the
performance of our Web site. (Cookies are small text files sent from the Web server
to your computer.) Cookies used by Elsworth
Berg FX do not contain any personal information nor do they contain account
or password information. They merely allow the site to recognize that a page request
comes from someone who has already logged on.
Elsworth Berg FX may share Web site
usage information about visitors to the Web site with reputable advertising companies
for targeting our Internet banner advertisements on this site and other sites. For
this purpose, pixel tags (also called clear gifs or web beacons) may be used to
note the pages you've visited. The information collected by the advertising company
through the use of these pixel tags is not personally identifiable.
To administer and improve the Elsworth Berg
FX Web site, we may use a third party to track and analyze usage and volume
statistical information, including page requests, form requests, and click paths.
The third party may use cookies to track behavior and may set cookies on behalf
of Elsworth Berg FX. These cookies do
not contain any personally identifiable information.
Changes to this Privacy Statement
In the event Elsworth Berg FX materially
changes this Privacy Statement, the revised Privacy Statement will promptly be posted
to the Web sites and we will post a notice on our Web sites informing you of such
changes. You agree to accept posting of a revised Privacy Statement electronically
on the Web site as actual notice to you. Any dispute over our Privacy Statement
is subject to this notice and the Elsworth Berg
FX Customer Agreement. If you have any questions that this statement does
not address, please contact a Client Services representative.
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